Agricultural Buildings Show

Making the right decision
Investing in buildings will be one of the most significant and long lasting decisions that a farmer will make, with the results being a vital factor in the success or otherwise of the business for many years.

The Agricultural Buildings Show is the reference point event covering all facets of farm buildings. Its aim is to bring together farmers and the trade under one roof to discuss the best possible solutions for the farm business.

The event targets the practical, forward thinking farmer who is looking to improve his existing facilities, develop a new building/green field site and/or diversify the existing buildings for alternative use.

The Agricultural Buildings Show combines a technical trade exhibition which showcases the best products, hardware and services available to the farmer alongside an independent seminar programme of the best practical advice and leading research.

How is it being promoted?
The event is being promoted editorially in Farmers Weekly from January onwards,
with Farmers Weekly producing the official event guide with the 21st March 2008 edition.
Fusion are running a full press PR and direct marketing campaign.

Has paid for circulation of 75,158 (ABC July 2003—June 2004) with a primary target audience of farmers.
Farmers Weekly Interactive will also be promoting the event as the online partner of Farmers Weekly, to give up to the minute information on the progress of the event.

Additionally, the event will be marketed by a campaign of direct mail, email and PR.

The Rural & Indutrial Design and Building Association as the industry partner of the event will promote the event to its member and the readership of Countryside Building their quarterly publication and their website www.ridba.org.uk .

The event has its own website www.farmbuilding.co.uk with up to date event details, downloadable free tickets and the full seminar programme.

2008 The Venue

This year the event is being held in the South West of England at the Royal Bath & West Showground, Shepton Mallet, Somerset. Easily accessible from the M5, situated along the A371 Castle Cary and Shepton Mallet Road, making it an ideal venue for the South West Region.

The indoor exhbition and seminar area will be found in the Mendip Hall which is adjacent to the outside exhibition and catering area.There will be also be plenty of free parking to the show. With all this mind the site is ideal for the Agricultural Buildings Show.